As we know, the pandemic has significantly affected several sectors, people, and aspects of our daily lives. In particular, tourism has been one of the sectors that has undergone a very big change and has needed more adaptation in order to move forward.
The recovery of tourism, due to the closure of borders, mobility limitations and other regulations that we have to comply with in order to get out of this situation, is increasingly complicated. However, with the arrival of the vaccines, a small door has been opened that lets in the light and gives us hope to remove the dust from our bags as soon as possible and finally feel the smell of the sea.
The desire to travel and see the world has not diminished
A study carried out by the Spanish Confederation of Travel Agencies (CEAV) and Braintrust, reveals what tourists will be like after this situation. Although one thing is clear to us: the desire to travel and see the world has not diminished, in fact, at HostandBoat we already have many new routes prepared so that, when all this is over, we can take advantage of all the time we have been unable to travel, always with responsibility and away from crowds, to be able to discover those corners of our wonderful planet in the safest possible way!
In fact, this is precisely what the post-COVID tourist is looking for according to this study: to continue with those longed-for trips, but feeling as safe as possible. Thus, the areas of nature and outdoor experiences will be much more in demand by this new traveller. In addition, they will prefer to travel in private transport to avoid contact with people as much as possible.
Now one of the essential things when considering travelling is cancellation insurance. The global situation is very unstable and tourists want to be protected in the event that, for some reason related to COVID-19, it is not possible to travel. The agencies will also have to guide customers through the entire purchasing process, which will also be online, to increase their confidence.
If this industry wants to survive the crisis it will have to adapt to the new needs of tourists and this new way of selling and doing tourism, as Ángel García Butragueño of Braintrust points out.
The study also showed the profile of the so-called “early adopters of post-COVID travel.
The study also showed the profile of the so-called “early adopters of post-COVID travel”, who are the first to travel after the crisis generated by the virus. Firstly, young people, as they are a lower risk group. Also people with higher incomes who have been less economically affected by the pandemic will be among the first to dare to travel. People living in large cities, families and couples will also resume travelling, especially if they are living together, as it is recommended not to leave the so-called “cohabitation bubbles”.
This new tourist is going to look, as we have mentioned above, for destinations which, although far from their place of residence, are areas of nature and away from crowds. Moreover, he will now prefer more exotic and innovative experiences in his travels.
Here we can see the important role played by agencies.
The industry will need to further customise travel to suit the customer’s needs. Travel packages will be a very strong trend in the near future of tourism without, of course, neglecting security, which is the most important thing. Here we can see the important role played by agencies.
In short, the pandemic has completely changed our lives in all areas, but that does not mean that we should stop living. Tourists still want to travel but will choose destinations that allow them to enjoy themselves while respecting security measures and recommendations. Little by little tourism will be revived, but it must adapt to the new needs of the client to survive a blow like the one caused by the COVID in the sector.
Little by little tourism will be revived, but it must adapt to the new needs of the client to survive a blow like the one caused by the COVID in the sector.
We will all have to adapt to this new situation. At HostandBoat we have that philosophy in which we want our boat holidays to provide a safe space, away from crowds and stress, and bringing us closer to nature and those wonderful corners that this magical world provides. In short, we want you to be able to find a boat that becomes your home for those days of disconnection and that, of course, you can feel anywhere in the world, as safe as at home.
For a different, but equally special holiday.